Rejoice – The new standard of blackberry by PSG

Never Out
of Season

Always In
Demand

Rejoice^™ is the only proven
year-round primocane
in market.

Quality at the Root

Rejoice^™ was developed by Scott Adams, a world‑class raspberry and blackberry breeder, whose exceptional attention to detail shows in every aspect of the variety.

Seriously Stunning

With the genetic potential for zero to very low reversion, Rejoice^™ has winning shelf presence that holds from crop to cart.

A Grower’s Blackberry

Rejoice^™ is a grower-first blackberry. Adapting, producing & performing reliably year‑round so you can operate with efficiency, predictability & confidence.

Finally, Full Potential

For too long blackberries have been put on the back-burner. Too tart, too mushy, too inconsistent. Not anymore. Rejoice^™ resets expectations with the new standard.

Beyond single varieties,
Rejoice^™ is a platform to solve
challenges that matter most.

This is about
your reputation.

We get it, we’re growers too. From best-in-class
commercialized varieties to exclusive pipeline access and
hands-on agronomic support, Rejoice^™ equips you with
everything needed to maximize performance in the field.

Rejoice’s Impact

This is about
your story to tell.

With robust variety branding, marketing support,
and co-promotion opportunities, Rejoice^™ empowers
you to build demand and elevate differentiation at
every touchpoint.

Rejoice’s Impact

This is about
your bottom line.

Rejoice^™ connects retailers to proven varieties,
trusted insights, and collaborative promotions
that drive sell-through and strengthen
customer confidence.

Rejoice’s Impact